Postcode zone pricing explained
Divide your service area into postcodes, give each a price for each vehicle, and price the rest by distance.
What it is
Each postcode is a zone. The price from the airport to that zone, for each vehicle class, is fixed. Passengers type their postcode and see the price.
How to build your zones
- List the postcodes where most of your rides go.
- Set the economy price for each from the distance and your costs.
- Add the business class and van prices as steps above economy.
- Start with the busiest areas and add more over time.
What about the rest
An address in a postcode you have not listed is priced by road distance times your rate per kilometre, never below the minimum fare. That way no booking is lost for lack of a zone.
See it working with example data
Open a demo transfer company in a minute. No card, no contract. Questions first? Write to us.
Try the demo Contact us